Gruber Rips Fast Company a New One

John Gruber has an amazing post on his Daring Fireball site ripping apart the Fast Company article "All Eyes On Apple," an article so poorly fact checked and copy edited you know it was published for one reason, to put a hot topic like Apple on the cover, bash Steve Jobs, and sell a lot of magazines. Hey, if Reader's Digest can increase sales using Apple iconography, Fast Company can too. At least Fast Company actually mentions the topic featured on their cover.

I wrote about the Fast Company article on this site previously, but Gruber gives it a much more thorough going over.

Link.

Also, there's a CNBC video of the author talking about the article. Click below.

Open Season on Apple

New iPhone Commercials: Hello, Kristin

Can't say I'm a big fan of the new style of iPhone commercials. I have to call bullshit on Apple in the new Kristin commercial where she states she "mobile blogs" backstage at her dance concerts. Don't get me wrong, you can mobile blog on the iPhone. But it's not a built-in feature for the iPhone; it's all done on the blog side via email, and it can be a complicated set up for the everyday user. It's hardly something Apple should be marketing as an iPhone feature. Strange.